| USD ($) $ in Millions, shares in Millions | LTM | Dec 31, 2025 | Dec 31, 2024 | Dec 31, 2023 | Dec 31, 2022 | Dec 31, 2021 | Dec 31, 2020 | Dec 31, 2019 | Dec 31, 2018 | Dec 31, 2017 | Dec 31, 2016 | Dec 31, 2015 | Dec 31, 2014 | Dec 31, 2013 | Dec 31, 2012 | Dec 31, 2011 | Dec 31, 2010 | Dec 31, 2009 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Net revenue | $ 35,083 | $ 32,791 | $ 28,167 | $ 25,098 | ||||||||||||||
Operating Expenses: | ||||||||||||||||||
General and administrative | 12,150 | 11,318 | 10,193 | 8,927 | ||||||||||||||
Advertising and marketing | 934 | 929 | 815 | 825 | ||||||||||||||
Litigation settlements | - | - | - | - | ||||||||||||||
Depreciation and amortization | 1,195 | 1,143 | 897 | 799 | ||||||||||||||
Provision for litigation | 339 | 504 | 680 | 539 | ||||||||||||||
Total operating expenses | 14,618 | 13,894 | 12,585 | 11,090 | ||||||||||||||
Operating income | 20,465 | 18,897 | 15,582 | 14,008 | ||||||||||||||
Other Income (Expense): | ||||||||||||||||||
Investment income | 336 | 325 | 327 | 274 | ||||||||||||||
Gains (losses) on equity investments, net | (131) | (88) | (29) | (61) | ||||||||||||||
Interest expense | (748) | (722) | (646) | (575) | ||||||||||||||
Other income (expense), net | 251 | 166 | 20 | (7) | ||||||||||||||
Total other income (expense) | (292) | (319) | (328) | (369) | ||||||||||||||
Income before income taxes | 20,173 | 18,578 | 15,254 | 13,639 | ||||||||||||||
Income tax expense | 3,916 | 3,610 | 2,380 | 2,444 | ||||||||||||||
Net Income | 16,257 | 14,968 | 12,874 | 11,195 | ||||||||||||||
Loss (income) attributable to non-controlling interests | - | - | - | - | ||||||||||||||
Net Income | - | - | - | - | ||||||||||||||
Basic Earnings per Share (in dollars per share) | $ 18.2 | $ 16.54 | $ 13.91 | $ 11.86 | ||||||||||||||
Basic weighted-average shares outstanding (in shares) | 887 | 905 | 925 | 944 | ||||||||||||||
Diluted Earnings per Share (in dollars per share) | $ 18.18 | $ 16.52 | $ 13.89 | $ 11.83 | ||||||||||||||
Diluted weighted-average shares outstanding (in shares) | 888 | 906 | 927 | 946 |